The Future of Traditional Media Competing with New Media

Author : Natia Popkhadze 27/06/2025

Artile ABSTRACT

The aim of this research work is to review the scientific literature on the transformation of traditional media production and consumption caused by digitalization.

Digitalization has altered certain conditions, such as replacing the TV screen with a mobile device screen. Therefore, journalistic production has undergone transformation, which automatically raises the issue of expanding the journalist qualification framework. Investigating, analyzing, and considering the issues raised is the factor that will take journalism to a new level in the digital era.

This research is focused on investigating the phenomenon of traditional media production and consumption in digital environments. The viability of traditional media will be determined through this study.

Keywords: Traditional media, Media production, Media consumption, Journalist qualification framework, Western media practices, Digital era.

Article DOI: https://doi.org/10.55367/TLSX4006

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